Sensational and Global Goals World Cup are where we built and proved our method. Female Fan Engagement and our Strategic Services, are that same method, applied directly to our clients’ properties.
Sensational League – our own women’s football tournament. Built to prove the model, generate revenue, and scale.
The media engine. Turns Game Days and characters into daily content, building following and community.
Our commerce line: the Sensational Ball, merchandise, and fashion collaborations.
Sponsors already see it: 86% report equal or better ROI in women’s sports than they get elsewhere in sport. We built our expertise engaging her through Sensational and Global Goals World Cup. That expertise is not limited to women’s sports. We apply it for any client, in any sport, who wants to reach, engage, and monetize the female fan: content and format design, community building, and commercial structures built around how she actually follows the game.
A football tournament for women and girls where the UN’s Global Goals are the rules of play, delivered through EIR Org, now part of Saga. Ten years of results: 27 tournaments, 18 countries, close to 20,000 players, six finals at the UN General Assembly.
every person on the Saga team is a proven expert. Sensational, Global Goals World Cup, and the Sensational Ball show that standard in practice, and the same expertise runs directly for clients who want it applied to their own property.
twenty-five years developing sports business, across every sport: revenue models, formats, and commercial structures.
digital and media, built into every property from day one, to engage the next generation of fans and reach the most underserved audience in sport: women. This is the new broadcasting.
discreet advisory for high-profile clients: bidding, communications, legal structuring, change management, brokering.